Amazon Sales Page Makeover

Your book might be amazing, but if your Amazon sales page isn’t doing the heavy lifting, you’re leaving money on the table. Learn exactly how to turn your Amazon product page into a conversion machine.

(Course cost is $97. All advertised USD prices will be billed in ZAR through our South African payment gateway.)

Live Workshop

Amazon Sales Page Makeover

$121  ·  Next live: 30th June 2026 ·  Billed in ZAR (R2,125) through our SA payment gateway.

(All advertised USD prices are billed in ZAR through our South African payment gateway.)

Your book might be amazing — but if your Amazon sales page isn’t doing the heavy lifting, you’re leaving money on the table.

What We’ll Cover

The live session breakdown

A+ Content That Actually Converts
Learn what to include (and what to ditch) so readers scroll, stay, and click buy. Visual storytelling that sells — without looking cluttered or amateur.
A11-Optimized Hybrid Blurbs & Keywords
Master Amazon’s latest A11 requirements so your book is discoverable AND irresistible. Hybrid blurbs that satisfy Rufus and the human reader. Data blocks, keyword placement, and editorial reviews that build trust.
Subtitles — Your Hidden Real Estate
The subtitle field is the most underused space on your sales page. Used right, it doubles your keyword surface area and signals trope and heat in one glance.
Video on Your Sales Page (and Covers That Pop)
Adding a video to your product page lifts time-on-page and conversion. What to film, how long, and what works at thumbnail size. Plus: covers that read on dark mode and light, at postage-stamp size.

What You’ll Walk Away With

By the end of the live session…

A fully optimized Amazon product page that converts browsers into buyers

A clear A+ Content strategy you can implement immediately

Blurb and keyword frameworks that work with Amazon’s A11 system

Confidence in your book’s presentation — no more second-guessing

You learn best in live sessions where you can ask questions and get real-time feedback

Frequently Asked

Before you book, the quick stuff…

Is this for fiction or non-fiction?
Both. The principles of conversion-focused product pages apply across genres and categories.
Do I need to already have books published?
Ideally yes — you’ll get the most value if you have at least one book live on Amazon that you can optimize during or after the class.
Are there recordings?
No. This is a live, attend-once experience. The value is in showing up, doing the work in real time, and getting live feedback from Coral and the group.
What if I can’t make the live date?
If you know up front you can’t make the live date, the standalone on-demand version is the cheaper option ($97 vs $121) — same teaching, watch any time.

From the Live Workshop

In Coral’s Own Words

“Your Amazon sales page is like a storefront. It needs to work just as hard as your book does to sell for you. I treat it the same way I would treat having my own online store.”

— Coral Hart, live teaching

“There’s a lot of real estate on that page that — if you utilize it — can one thousand percent affect your sales figures and stats. For me, that sales page being set up right is more important than any number of reviews you can try to get.”

— Coral Hart, live teaching

Excerpted from a live teaching session inside Plotprose Academy.

Can’t make this cohort?

Get the on-demand version instead.

Same teaching, watch any time. $97 vs $121 for the live class — same workbook, instant access.

See on-demand →

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Live with Coral. Practical, hands-on, built for authors who want results.

R2,125

Advertised at $121 · billed in ZAR through our SA payment gateway.

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R2 125,00