As mentioned in The New York Times Indie Author Magazine Jane Friedman The Self-Publishing Show Brave New Bookshelf Writing With AI Podcast As mentioned in The New York Times Indie Author Magazine Jane Friedman The Self-Publishing Show Brave New Bookshelf Writing With AI Podcast
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Back Matter Matters
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Back Matter Matters

Your story doesn’t end on the last page and your sales don’t either. Learn how to transform your back matter into a powerful reader-retention and income-boosting tool.

(Course cost is $100. All advertised USD prices will be billed in ZAR through our South African payment gateway.)

Live Workshop

Back Matter Matters

$121  ·  Next live: 21st July 2026 ·  Billed in ZAR (R2,125) through our SA payment gateway.

(All advertised USD prices are billed in ZAR through our South African payment gateway.)

30–50% of readers decide whether to continue your series the moment they hit “The End” — and 40% don’t even turn the page. Your back matter is your fastest, cheapest growth funnel. Most authors are letting it die.

What We’ll Cover

The live session breakdown

Essential Back Matter Elements▾
The exact elements your back matter must include — author bio (100–150 words, not an epistle), one priority link, also-by page organised by series, the next-book CTA. Nothing more, nothing less.
The Next CTA Goes Directly Under “The End”▾
Don’t guide readers gently — push, pull, kick them into the next book. The next-book CTA goes immediately after “The End” on the same screen. Amazon’s last-page bubble means anything below that bubble may never get seen.
CTA Formulas for Sign-Ups, Reviews & Sell-Through▾
The exact lines that convert — without feeling pushy or salesy. Why “sign up for my newsletter” beats “join my mailing list”, and how to layer review asks without nagging.
Back Matter Maintenance — Every New Series▾
Newsletter providers change. Series get added. Most authors leave dead links pointing to nowhere. The non-negotiable update rule: every new series, every new book, back matter goes on the admin list.

What You’ll Walk Away With

By the end of the live session…

✓

A complete back matter template you can implement in all your books

✓

CTA formulas proven to boost sign-ups and reviews

✓

Strategies to increase read-through and series sell-through

✓

Formatting tips that work across all devices and platforms

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You learn best in live sessions where you can ask questions and get real-time feedback

Frequently Asked

Before you book, the quick stuff…

Does this apply to both series and standalones?▾
Yes. Back matter strategy works for every type of book — series, standalones, box sets, and even non-fiction.
Are there recordings?▾
No. This is a live, attend-once experience. The value is in showing up, doing the work in real time, and getting live feedback from Coral and the group.

From the Live Workshop

In Coral’s Own Words

“The back of your book is as important as the front — actually more important. It’s the last thing a reader sees, and it’s where you either keep them in your world or lose them.”

— Coral Hart, live teaching

“Back matter is the real estate publishers leave empty. We’re going to fill it in a way that turns the end of one book into the start of the next sale.”

— Coral Hart, live teaching

Excerpted from a live teaching session inside Plotprose Academy.

Ready to save your seat?

Live with Coral. Practical, hands-on, built for authors who want results.

R2,125

Advertised at $121 · billed in ZAR through our SA payment gateway.

Scroll down and use Add to Cart to secure your seat.

What if I can’t make the live date?▾
Live attendees keep on-demand class access for six months after the cohort, so if you miss a session you can take that part of the class in your own time. If you know up front you can’t make the live date at all, the standalone on-demand product is the cheaper option ($97 vs $121) — same teaching, same workbook, instant.

R2 125,00